BRAND

We’re much more than just a logo, our brand story runs through everything, and the belief our people have in our brand is the key to making it successful. Creating brand consistency delivers a strong message to the client. Smith & Sons adds value to the life of both our clients and our people.

MARKETING

Our marketing is done at both a national and regional level. We provide the umbrella messaging across the country and also work alongside the local offices to assist in relevant brand opportunities that fit their business and community.

LEAD GENERATION

Our marketing is geared to generate a high level of quality leads. Literally thousands of them. With the large portion of our Group Marketing Fund spend being put into digital search marketing our website and online platforms are easily visible and outperform our competitors.

SALES

The Smith & Sons Sales Process covers training and guidelines to follow for every aspect of customer contact to ensure a professional approach and competitive advantage right from the initial contact of first meetings, quote presentations and sales follow up. Smith & Sons provides all the tools you need to present as a quality professional renovation builder - and gain the trust of your clients.

GROWTH PATHWAY

An important part of our philosophy is the growth of each business and individual owner, and this is especially so with new Smith & Sons members. We do this with our Growth Pathway which is an overarching guide on how to get the very best rewards both financially and in terms of lifestyle. We take this seriously and love nothing more than supporting our Franchise Partners along the way.

FINANCIAL REPORTING

Financial control, or the lack of it, is the single biggest reason of builder failure and that is why we place such importance on it. Knowing your numbers in every area of the business is the absolute key to success, hence this is prioritised regularly with direct contact and guidance from your local support team. Your local support team knows what it takes to create a financially stable business so will guide you through this.

TRAINING/ NETWORK

To build a great business, the foundations have to be set correctly,
and the initial training by Smith & Sons ensures that you are equipped to begin your journey as a successful Smith & Sons Franchise Partner. Training does not stop there – as your business grows our ongoing help, mentoring and training never stops.

LIFESTYLE

Use your Smith & Sons business to create a better lifestyle for you and your family. As you travel along our Growth Pathway you will find it becomes easier to step away from the day to day running of the business and create time for yourself and your family. Rather than spending days on the tools and quoting as time allows, at Smith & Sons you will enjoy running a more structured business. Enjoy empowering your team to continue to work and make sales even while you’re away on holidays.